I know it’s very meta, but it also proves that you can create digital products with your notes that will sell while you sleep.
But how can any given note have monetary value? Let’s break down the economics of note-making.
A note is a tangible or intangible knowledge artifact that contains value by transmitting meaningful and actionable ideas.
Since knowledge artifacts are made with the renewable resource of the note-maker’s creative energy, they are free investments into publishable content that can generate unlimited income.
The value of any given note is relative and unknown until the knowledge it contains is published. You could be sitting on a goldmine of knowledge assets without knowing it unless you are publishing content with them.
Now you might be thinking to yourself, how is that even possible if I don’t have an existing audience?
You can start by tapping into an existing audience of newsletter readers without doing any social media marketing.
There are more than 17,000 writers who get paid for their newsletters published on Substack. It is a writing platform that provides you with a homepage for your newsletter where you can also host a podcast, community and has an existing audience of over 20 million monthly active subscribers being recommended to other Substack newsletters.
And the best part is you can monetize your newsletter and start earning from day 1 and it will never cost you anything no matter how many subscribers you gain. If you decide you don’t like it, you can export your subscriber list and take it somewhere else.
With social media platforms, you are borrowing that audience and depending on the algorithm to deliver your published content. With a newsletter, you own your audience and can reach a larger percentage of them via email.
Nothing beats that.
I can practically hear you asking this next question: “What if I’m not a writer?”
Well, if you are writing notes, you are a writer! Writing for yourself certainly has its benefits. But why keep it to yourself when you can make a meaningful impact on the lives of potentially millions of other like-minded people by publishing your writing online?
Nothing improves your writings skills more than publishing content. While developing this skill, you can earn recurring income from gaining monthly paid supporters. No marketing or sales tactics needed.
But it all starts with writing notes. Your notes are the creative currency that fuel your writing efforts. Without them, the “blank page syndrome” will keep you trapped in the cycle of consuming without creating.
Gone are the days of needing investment capital for a startup business. You can create your own capital by writing valuable notes and investing them into income generating publications, without spending a dime of your own money.
What a truly amazing advantage we have by being note-makers.